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CMI Management Book of the Year 2018, category Innovation & Entrepeneurship. What The Book Is About: The Corporate Startup is a practical guide for established companies that aspire to develop and sustain their innovation capabilities. The world around us is changing rapidly. There is now more pressure on established companies to innovate. The challenge most companies face is how to develop new products for new markets, while managing their core business at the same time. The principles and practices outlined in this book provide companies with a blueprint of how to manage innovation while they execute on their core business. The Corporate Startup provides frameworks, visualizations, templates, tools and methods that can be easily applied to develop new products and business models. Praise for The Corporate Startup: "Big companies need to innovate or die. The question is how. Companies need a playbook; a process by which they can start the process of transforming their organizations into innovation engines. The Corporate Startup is that playbook. It provides a proven methodology - applying Lean Startup principles and more - for building a culture of innovation". Ben Yoskovitz, Co-Author of Lean Analytics and Founding Partner at Highline BETA. "We have found The Corporate Startup model and the thoughts on the innovation ecosystem very useful in designing our innovation strategy. This book is a must read for all corporate leaders that want to transform their companies to be more innovative". Erik Kongsvik-Ibsen, Vice President of Strategy and Business Development at Egmont. "This book is a timely addition to the corporate innovation space. It is a must read for anyone working on innovation in medium-size and large companies. The principles and practices, if well implemented, can save a company from the disruption death march". Tim Deeson, Managing Director at Deeson Group.

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A key reading for leaders that outlines how to effectively innovate for the future and boost growth, while running the core business. - Alex Osterwalder, Co-author of Business Model Generation. Winner of the 2018 CMI Management Book of the Year Award for Innovation and EntrepeneurshipThe Corporate Startup is a practical guide for established companies that aspire to develop and sustain their innovation capabilities. · The world around us is changing rapidly. There is now more pressure on established companies to innovate. · The challenge most companies face is how to develop new products for new markets, while managing their core business at the same time. · The principles and practices outlined in this book provide companies with a blueprint of how to manage innovation while they execute on their core business. · The Corporate Startup provides frameworks, visualizations, templates, tools and methods that can be easily applied to develop new products and business models.This book helps organisations of all sizes to manage innovation. This playbook uses illustrated step-by- step guides to lead the reader through the processes to create an ecosystem that nurtures innovation at every level in a business. - Jury CMI Management Book of the Year. Big companies need to innovate or die. The question is how. Companies need a playbook; a process by which they can start the process of transforming their organizations into innovation engines. The Corporate Startup is that playbook. It provides a proven methodology ―applying Lean Startup principles and more― for building a culture of innovation. - Ben Yoskovitz, Co-Author of Lean Analytics and Founding Partner at Highline BETA.

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Learn breakthrough concepts and access practical tools and methodologies that will ensure you turn your innovations into thriving new businesses or lines of business and that are instrumental in deploying any organic growth strategy and in creating a culture of innovation and corporate entrepreneurship. You’ve heard how established companies such as IBM, Virgin, Boeing, Google, Apple, 3M, McKinsey, and Dupont monetize innovations by successfully launching and scaling up new businesses. What separates these corporate entrepreneurs from the many that fail at intrapreneurship despite favorable market conditions? How can you ensure the profitable launch of your new business? The answers lie in understanding what happens inside the startup as it struggles to coexist with its parent company and fend off corporate interference long enough to succeed in the marketplace. Whether you have adopted the lean startup methodology, a staged-gate innovation process, agile software development methods, or other means of encouraging innovation and accelerating customer adoption, to succeed at intrapreneurship you must tackle the 12 labors identified in this book. In Winning at Intrapreneurship you will accompany the intrapreneur as he or she works within the corporation to prepare for the launch of a new business venture and actively engage in change management activities to gain the support necessary to grow the new business. You will be introduced to innovative intrapreneurial concepts that will ensure you successfully bring innovations to the market. Some of the concepts covered include defining and aligning expectations, leveraging corporate force multipliers, developing a market awareness warning system, avoiding corporate descent into failure, and facing your own corporation’s lines of defence. Filled with real examples from the business world, the book provides a solid framework and practical solutions the reader can implement immediately.

For anyone with a great idea, in any organization with or without an innovation center, and especially for aspiring entrepreneurs. The Startup Game is just the thing for you. It is a beautifully designed, experiential card game. You can get feedback on a business idea, gather valuable customer insights, or even rethink your marketing strategy.The Startup Game serves as a level playing field to develop an idea with others. It has proven to bring valuable knowledge and insights in every stage of the process. And above all, it's an inspiring and fun game to play with colleagues and friends.The Startup Game is based on the SixWaypoints framework, which is a toolbox of models, theories and bits of wisdom. Insiders might recognize Porter, Business model Canvas or Customer Journey, but the game can also be played without prior knowledge.Being entrepreneurial is hard: you take risks, you think out of the box, you have to convince people and start from scratch. You win some and you lose some. But you can’t always do it by yourself. You need ideas and feedback. This game will answer all the questions you need to cover every aspect of your business. The 68 tool cards actively put you in the shoes of an entrepreneur. Who would you hire? What would be your marketing campaign? Would your company be a tiger or a turtle? And would you rather have Obama or Branson in your virtual board?

An essential guide to building supportive entrepreneurial communities"Startup communities" are popping up everywhere, from cities like Boulder to Boston and even in countries such as Iceland. These types of entrepreneurial ecosystems are driving innovation and small business energy. Startup Communities documents the buzz, strategy, long-term perspective, and dynamics of building communities of entrepreneurs who can feed off of each other's talent, creativity, and support.Based on more than twenty years of Boulder-based entrepreneur turned-venture capitalist Brad Feld's experience in the field?as well as contributions from other innovative startup communities?this reliable resource skillfully explores what it takes to create an entrepreneurial community in any city, at any time. Along the way, it offers valuable insights into increasing the breadth and depth of the entrepreneurial ecosystem by multiplying connections among entrepreneurs and mentors, improving access to entrepreneurial education, and much more.Details the four critical principles needed to form a sustainable startup communityPerfect for entrepreneurs and venture capitalists seeking fresh ideas and new opportunitiesWritten by Brad Feld, a thought-leader in this field who has been an early-stage investor and successful entrepreneur for more than twenty years Engaging and informative, this practical guide not only shows you how startup communities work, but it also shows you how to make them work anywhere in the world.

A global tour de force, Creative Economy Entrepreneurs takes readers on a journey through the landscape of breakneck innovation and wild uncertainty that is today's creative industries. From entrepreneurs in Brazilian favelas to founders on Malaysian beaches, creative entrepreneurs are driving unprecedented value in economies. Creative industries entrepreneurs are repurposing bowling alleys in rural North America and 3D printing rechargeable hair dryers in Lagos. They're building new markets, inventing new technologies, and solving the challenges of the Fourth Industrial Revolution. Creative Economy Entrepreneurs is the first accessible in-depth introduction to these creative industries entrepreneurs shaping the 21st century. Featuring the stories of disruptive startups across the globe, Creative Economy Entrepreneurs explores and explains why creative industries entrepreneurs are uniquely equipped to tackle a range of problems--including job creation, youth engagement, and economic resilience. You'll meet entrepreneurs working in fashion technology, education, entertainment, design, animation, music distribution, and more. Providing a lively exploration of approaches to nurturing startups, attracting private investment, and generating resilient, sustainable economies, Creative Economy Entrepreneurs makes the case for investing in creative ecosystems and entrepreneurs. With specific examples and advice from global creative economy leader Creative Startups, this book is useful for anyone working to build dynamic, adaptive economies. Come for the stories of a market space filled with technological disruption, cultural reinvention, and unexpected wealth creation. Stay for the practical, how-to tips for supporting your creative entrepreneurs to build tomorrow's economic ecosystems today.

A critical examination of translational medicine, when private risk is transferred to the public sector and university research teams become tech startups for global investors.A global shift has secretly transformed science and medicine. Starting in 2003, biomedical research in the West has been reshaped by the emergence of translational science and medicine―the idea that the aim of research is to translate findings as quickly as possible into medical products. In The Market in Mind, Mark Dennis Robinson charts this shift, arguing that the new research paradigm has turned university research teams into small biotechnology startups and their industry partners into early-stage investment firms. There is also a larger, surprising consequence from this shift: according to Robinson, translational science and medicine enable biopharmaceutical firms, as part of a broader financial strategy, to outsource the riskiest parts of research to nonprofit universities. Robinson examines the implications of this new configuration. What happens, for example, when universities absorb unknown levels of risk? Robinson argues that in the years since the global financial crisis translational science and medicine has brought about “the financialization of health.”Robinson explores such topics as shareholder anxiety and industry retreat from Alzheimer's and depression research; how laboratory research is understood as health innovation even when there is no product; the emergence of investor networking events as crucial for viewing science in a market context; and the place of patients in research decisions. Although translational medicine justifies itself by the goal of relieving patients' suffering, Robinson finds patients' voices largely marginalized in translational neuroscience.

We're entering a new era of innovation. Learn the strategies of the world's most inventive startups, corporations and scientific institutions. Today, managers are often told that they must "innovate or die," but are given little useful guidance on how to go about it. Sure, there are many books and articles that champion one approach or another, but till now there has been no effective guide to help executives find their way through the tangled jungle of competing ideas.  In this book you will find:  A simple-to-use framework for identifying the optimal innovation strategy that is most likely lead to a successful outcome.Insights into how the world's top innovators implement their innovation strategies. A step-by-step guide to creating your own innovation playbook to win markets and run circles around your competition!The truth is that there is no one "true path" to innovation, no silver bullets and no shortcuts. There are, however, effective strategies that managers can pursue to dramatically increase their chances of success. Thoroughly researched, backed by original reporting and told through compelling stories of innovative organizations such as Google, IBM, Experian, Argonne National Laboratory and MD Anderson Cancer Center, Mapping Innovation will give managers what they have been looking for, a strategic playbook for navigating a disruptive age. 

This myth-busting book shows large companies can construct a strategy, system, and culture of innovation that creates sustained growth. Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research conducted over three decades, and his extraordinary on-the ground experience with big companies and fast-growing ones that have moved beyond the start-up stage, provides new thinking about how the scale of bigger companies can be leveraged for advantage in innovation.He begins with the simply reality that bigger companies are, well, different. Demanding that they "be like Uber" is no more realistic than commanding your dog to speak French. Bigger companies are complex. They need to sustain revenue streams from existing businesses, and deal with Wall Street's demands. These organizations require a different set of management practices and approaches--a discipline focused on the strategies, systems and culture for taking their companies to the next level. Big can be beautiful, but it requires creative construction by leaders to avoid the creative destruction that is all-too-often the fate of too many.

Entrepreneurship by design is not only a rich set of tools to design your future business, it is also a framework that will help you make analyses, brainstorming and fine-tuning on it.The book applies a business design approach to facilitate who are planning either to launch their next startup or a new business inside a corporate setting.Entrepreneurship by design offers a practical hands-on experience, building on the thorough academic research of its authors and their practice of new business workshops facilitation throughout Europe, US, Latin America and Asia.

Structured around the idea that innovation is at the core of successful entrepreneurship, New Venture Creation: An Innovator′s Guide to Startups and Corporate Ventures, Second Edition by Marc H. Meyer and Frederick G. Crane is an insightful, applied-methods guide that establishes innovation as a necessary first step before writing a business plan or developing a financial model. With a focus on pragmatic methods, this guide helps students develop the innovative concepts and business plans they need to raise start-up capital.

Fast-paced disruption is the common denominator today. Innovation displaces existing companies, business models, products, services and ideas. Those family business owners who endure are those who are always seeking to be a disruptor rather than being disrupted. They always have a startup mindset and always begin with the end in mind. They begin with their "Fourth Quarter" First. And, just like America's pioneers before them, they are going for it —and winning big!

Many professionals aspire to work for startups. Executives from large companies view them as models to help them adapt to today's dynamic innovation economy, while freshly minted MBAs see magic in founding something new. Yes, startups look magical, but they can also be chaotic and inaccessible. Many books are written for those who aspire to be founders, but a company only has one or two of those. What's needed is something that deconstructs the typical startup organization for the thousands of employees who join a fledgling company and do the day-to-day work required to grow it into something of value.Entering StartUpLand is a practical, step-by-step guide that provides an insider's analysis of various startup roles and responsibilities--including product management, marketing, growth, and sales--to help you figure out if you want to join a startup and what to expect if you do. You'll gain insight into how successful startups operate and learn to assess which ones you might want to join--or emulate. Inside this book you'll find:A tour of typical startup roles to help you determine which one might be the best fit for youProfiles of startup executives across many different functions who share their stories and describe their responsibilitiesA methodology to identify and evaluate startups and position yourself to find the opportunity that's right for youWritten by an experienced venture capitalist, entrepreneur, and Harvard Business School professor, Entering StartUpLand will guide you as you seek your ideal entry point into this popular, cutting-edge organizational paradigm.

Discover eight dynamic principles to help innovation flourish from within. The shelf life of well-established companies keeps shrinking as new entrants replace old ones in rapid succession. Even brands that seemed invincible only a few years ago are in danger of being disrupted by fast-moving startups. In this unprecedented environment, how can any business stay ahead of the market? Companies can no longer assume innovation will “just happen”—it must be seeded, grown, and successfully harvested. They must disrupt themselves. In Disrupt-It-Yourself, bestselling author and innovation expert Simone Ahuja guides readers through the DIY (Disrupt-It-Yourself) system that will sustain innovation and retain DIYers, the employees—or intrapreneurs—most committed to solving the problems of the future, even if it means moving far beyond “business as usual.” Based on her experience working with Fortune 500 companies and extensive research, Ahuja identifies the intrapreneurial archetype and presents eight new principles to foster a DIY mindset and action plan. In a clear, concise style with expert advice and real-world examples, this bookprovides a new lens to help companies become faster and more fluid,offers easy options to tailor the system to each company’s unique circumstances, andpresents strategic lessons—from Keep It Frugal to Make It Permission-less—that open up the full spectrum of innovation and make it sustainable.Using the DIY approach, organizations can build their ability to innovate and create an approach for growth that harnesses the creativity and knowledge of employees at every level.